Country Marketing Manager- Germany - Germany

Marketing
Ref: 122 Date Posted: Tuesday 23 Jul 2019
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Our Client

Our client is an international oil company, a popular brand who manufacture and supply lubricants globally. They are active in over 28 countries, with sales, support and technical operations across Europe.  Supported by a world-class Research & Development ethos.

Our client is currently seeking a Country Marketing Manager is responsible for leading the implementation of the Marketing activities within the different channels at Country Level, concerning, Promotion, Loyalty Program, Networking, Services, incentives, with a strong focus on Margin. 

This position will be a home office for three days and the rest would require two days to be in company office located near Stuttgart.

Responsibilities

  • Deploy global/regional brand strategy and positioning through the implementation of local marketing programmes
  • Coordination and control KPI’s such as ROI in the promotion activities that raise customer awareness of product offerings.
  • Implement necessary marketing collaterals and programmes (e.g. point of sales materials, customer technical seminars).
  • Monitor and evaluate product line performance and suggest improvements
  • Coordinate the implementation of developed trade marketing programs
  • Collection of market data (e.g. customer preferences, competitor actions and price positioning, etc.)
  • Support research and analyses collection data to assist the development of marketing and sales strategies
  • Cooperate with country sales teams in the roll-out of Marketing activities according to Regional Marketing guidance.

Qualifications & Education

  • A bachelor’s degree in marketing, business administration or a related field

Skills/Experience/Knowledge

  • At least 4 / 6 years of experience in similar roles
  • Experience in a business that delivers its product through a multi-channel approach would be an advantage
  • Team player, being able to work in a structured and disciplined way
  • Communication skills

Functional knowledge and experience covering marketing and brand strategy, competitive analysis, market research and customer and channel development

 


Get in touch with 
Luca Riccio
Luca@intelligentemployment.com       
Tel: +44 (0)1908 920 436